The BBC has spent £61,000 on office accessories to encourage staff to call out bad behavior in the wake of recent scandals.
The corporation has bought 10,000 pin badges, 7,000 mugs and 6,000 lanyards for the new ‘Call It Out’ campaign, according to a Freedom of Information request by Sky News.
The campaign was launched by director general Tim Davie in April, in response to its Workplace Culture Review.
The review was commissioned in the wake of the Huw Edwards scandal and found that there were ‘powerful figures’ at the BBC who made their colleagues’ lives ‘unbearable’.
The new initiative hopes to ‘encourage open feedback, celebrate positive behaviour and deal promptly with concerns’, as well as help staff to raise workplace concerns.
In the past year the BBC has been engulfed in multiple scandals including its highest paid presenter Gary Lineker being forced out of Match of the Day after he shared an anti-semitic social media post.
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The BBC has spent £61,000 on 10,000 pin badges, 7,000 mugs and 6,000 lanyards for the new ‘Call It Out’ campaign office accessories to encourage staff to call out bad behavior in the wake of recent scandals
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The review was commissioned in the wake of the Huw Edwards (pictured) scandal and found that there were ‘powerful figures’ at the BBC who made their colleagues’ lives ‘unbearable’
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In the past year the BBC has been engulfed in multiple scandals including its highest paid presenter Gary Lineker (pictured) being forced out of Match of the Day after he shared an anti-semitic social media post
Last month, Gregg Wallace and John Torode were axed as MasterChef judges after allegations of misconduct and racist language against them were upheld.
Strictly Come Dancing has come under repeated scrutiny after Ammanda Abbington’s bullying claims last year. A video later emerged of professional dancer Graziano Di Prima kicking his celebrity partner Zara McDermott, and he was sacked.
Opera singer Wynne Evans lost his job at BBC Radio Wales after he was found to have used a vile sexual slur during the Strictly tour.
In February, the BBC apologised for DJ Tim Westwood’s ‘bullying and misogynistic behaviour’ while he worked as a presenter on Radio 1.
Announcing the Call It Out initiative in April, Davie said: ‘We’re rolling out a new ‘Call it Out’ campaign: This is designed to be highly-visible, high-impact and we’re all going to be seeing a lot of it in the coming weeks.
‘We want to build confidence and that really came through in the staff survey. And we want that confidence throughout the organisation to call out bad behaviour and challenge whatever falls short of our standards, and to play their part in building a positive culture that we are proud of.
‘That includes recognising exemplary behaviour – an important part of the report’s recommendations. ‘
‘And we’ll be asking everyone to download our ‘Call it Out’ guide to help them flag the good, call out the bad, and encourage a more open and transparent discussion around our culture. Dare I say we need to be a little less British sometimes and speak in a way that is a little less British sometimes.’
Almost £20,000 has been spent on branded ‘Call It Out’ mugs, while more than £6,000 worth of pin badges and lanyards have been purchased, and are now available across 72 BBC sites in the UK.
A BBC spokesperson said: ‘In April we committed to immediate action to strengthen our workplace culture, following recommendations in an independent review. Our Call It Out campaign is part of that commitment to encourage open conversations and help colleagues recognise and promote positive behaviour across the organisation.’
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The campaign was launched by director general Tim Davie (pictured) in April, in response to its Workplace Culture Review
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