In the heart of Nashville, where sequins clash with Stetsons and ambition hums like a steel guitar, Erika Kirk ignited what could be the boldest act of cultural defiance since the Dixie Chicks broke the mold in 2003.

“Turn off the Super Bowl — and turn on America,” she declared during a gripping livestream from Turning Point USA headquarters, her voice cutting through the nation’s divide.

After her husband Charlie Kirk’s tragic assassination, Erika assumed the role of TPUSA CEO and is now organizing the “All American Halftime Show” — a faith-infused live spectacle set to compete directly with Super Bowl LX’s halftime show on February 8, 2026. The first confirmed headliner? Jelly Roll, the redemption anthem titan.

“This isn’t about politics or fame,” Jelly Roll said in a gravel-voiced video. “It’s about reminding people that faith, hope, and second chances are what make this country great.”

The announcement instantly triggered backlash among conservatives, still reeling from Apple Music naming Bad Bunny the Super Bowl headliner. Former President Donald Trump called the choice “ridiculous,” while Homeland Security Secretary Kristi Noem noted ICE optics. Bad Bunny shot back on SNL: “Learn the rhythm — or learn Spanish.”

Under Erika’s leadership, TPUSA — the $100 million campus powerhouse Charlie built — is now moving aggressively: free streaming via Rumble, X, and TPUSA’s app, potentially simulcast on Fox News. Erika emphasized:

“This isn’t about ratings. It’s about reclaiming the values America was built on.”

Jelly Roll, once jailed 40 times before age 23, turned his life around through faith. His Grammy-nominated collaboration with Brandon Lake, “Hard Fought Hallelujah,” exemplifies redemption, and post-recovery, he performed America the Beautiful for Independence Day 2023. Now, he’s syncing with TPUSA in a faith-meets-anthem performance never seen before.

Social media erupted: #TuneIntoAmerica trended at #1 on X with 1.4 million posts, and a Change.org petition surpassed 180,000 signatures. Critics fired back, calling it a “protest wrapped in patriotism,” while Lin-Manuel Miranda commented: “Turn off tribalism, tune into the tapestry.”

For Erika, this halftime is sacred ground. Following Charlie’s death, she vowed to grow TPUSA into “the biggest thing this nation has ever seen.” Jelly Roll echoed the sentiment:

“Second chances? That’s American gospel.”

On February 8, audiences will face a choice: Bad Bunny’s bicultural spectacle or Jelly’s heartland hallelujah?