Carrie Underwood Returns to Sunday Nights — But This Time, It’s Bigger, Louder, and More Dazzling Than Ever Before
The Queen of Country Music Is Bringing Las Vegas Glitz to America’s Favorite Football Night — and She’s Not Holding Back.
LAS VEGAS — If you thought you knew what to expect from Carrie Underwood’s 13th season with Sunday Night Football, think again.
The multi-platinum, 8-time Grammy Award-winning megastar isn’t just showing up — she’s reinventing what a football intro can be. Underwood is returning as the face and voice of NBC’s Sunday Night Football opening for a record-breaking 13th consecutive year, but this season’s spectacle promises to be unlike anything fans have ever seen before.
“We’re not just kicking off football. We’re launching a show,” a source close to NBC’s production team said, hinting that this year’s opener will include never-before-seen visuals and a level of glamour more akin to a Vegas headliner than a sports intro. Fitting, considering where it was filmed.
✨ Las Vegas Lights Meet NFL Might
This year’s opening was shot inside the iconic Resorts World Theatre in Las Vegas — the same venue where Underwood has spent more than three years dazzling fans with her REFLECTION residency. The residency, which wrapped in April 2025, officially became the longest-running Las Vegas residency by a solo female country artist, a title that no one else even comes close to touching.
And now, she’s bringing all that showbiz sparkle straight to your living room.
“We had a blast shooting the new opening at The Resorts World Theatre again,” Underwood said. “As always, Tripp and the creative team continue to raise the bar, bringing the high energy and stunning visuals that the Sunday Night Football audience has come to expect year after year. I can’t wait for the world to see it!”
“High energy” may be an understatement. Sources describe the production as a hybrid between a rock concert, a Broadway show, and a Super Bowl halftime performance. From pyrotechnics to surprise cameos, no detail was spared. There’s even buzz that the set incorporates never-before-used camera technology that will make viewers feel like they’re standing center stage with Underwood.
🏈 Why All Eyes Are on This Year’s Premiere’
It’s not just Carrie that’s upping the stakes this season.
The 2025 Sunday Night Football opener, airing September 7 on NBC and Peacock, features a clash that fans are already calling an early Super Bowl preview. In a rematch of last season’s jaw-dropping AFC Divisional Playoff, Lamar Jackson and the Baltimore Ravens face off against Josh Allen and the Buffalo Bills, two of the most explosive quarterbacks in the NFL — and the last two league MVPs.
“It’s an MVP showdown wrapped inside a playoff grudge match,” teased SNF executive producer Tripp Dixon. “And who better to kick it all off than Carrie?”
👑 Queen of Country… and Prime Time
Thirteen years ago, few would have guessed that the Oklahoma-born country singer — who first burst into stardom on American Idol — would become the longest-reigning musical face of prime-time sports.
But year after year, Underwood has not only delivered, she’s redefined what a football opener can be. What started as a musical prelude has evolved into a television event in its own right. And Underwood has become more than a singer — she’s the symbolic bridge between America’s two favorite pastimes: music and football.
“She’s not just a voice — she’s the vibe,” one fan commented after last year’s premiere.
🎤 What’s Next for Carrie?
As REFLECTION closes its historic chapter, Underwood is reportedly eyeing new musical projects — but she isn’t saying much just yet.
“She’s cooking up something,” one of her longtime collaborators whispered. “Let’s just say Sunday Night Football won’t be the only place you’ll see her this fall.”
Is a surprise album on the way? A national tour? Or could the Queen of Country be eyeing another Vegas residency — or even Broadway?
Whatever it is, if SNF is any indication, it’s going to be bold, glittery, and unforgettable.
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